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MODULE 4: MARKETING
Determine marketing strategies that will provide maximum return on your advertising dollar. Learn innovative techniques that will help you to successfully market YOUR company.
Topics Include:
• Smart Marketing
• Mix in the 4Ps of Marketing
• Getting Your Share…of the Market
Highlights Include:
* How to create a compelling brand and leverage it for maximum return on your advertising dollar
* How to write a killer ad
* How to use market research to your advantage
* What is market share and HOW TO capture it
* Significant innovation techniques
* Why product is paramount
* How to price for prosperity
* How to place for precedence
* How to promote for popularity
* Why market share is second to profit
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S.E.E.K.™ Module 1: Entrepren-
uerialism
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S.E.E.K.™ Module 2: Building Relationships
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S.E.E.K.™ Module 3: Human Resources
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S.E.E.K.™ Module 4: Marketing
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S.E.E.K.™ Module 5: Tax Strategies
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S.E.E.K.™ Module 6: Financial Literacy
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S.E.E.K.™ Module 7: Credit
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S.E.E.K.™ Module 8: Sources of Funding
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S.E.E.K.™ Module 9: Business Plans
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S.E.E.K.™ Module 10: Franchising
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